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EXPLAINER MOVIES™

The Next Evolution Of Business Video Currently Generating 3x More Leads, Demos, And Pipeline

Here's Why We Say Explainer Videos Are Dead

91% of businesses now use explainer videos (Hubspot).

And most:

  • Have less than 100 views
  • Get skipped in the first 5 seconds
  • Are suffering ever-declining engagement rates

Why?

Because when 91% of businesses are doing the same thing…

The market becomes saturated.

Prospects become jaded.

And your business becomes invisible.

Case in point, here are:

9 Different Businesses.

9 Different Industries.

1 Identical Video:

8a7706e2-1dae-4174-b765-3fccef508970 (1) (1) (1) (1) (1) (1) (1) (1)

This is an Explainer Video for a
data solutions company

2-min (1) (1) (1)

This is an Explainer Video for a
display management tool

3-min

This is an Explainer Video for an
AI hiring solution

4-min

This is an Explainer Video for a
service management company

5-2-min

This is an Explainer Video for
tax software

6-min

This is an Explainer Video for a
real estate SaaS

7-min

This is an Explainer Video for
communications infrastructure

8-2-min

This is an Explainer Video for an
energy solutions company

9-2-min

This is an Explainer Video for a
cloud storage solution

Yet Meanwhile –– People LOVE Movies

Despite scrolling past explainer videos in the first 5 seconds….

They happily watch 3.2 hours of Netflix every single day.

Devour 2 hours of Barbie.

And spend a collective $42.5 billion on Hollywood Blockbusters every year.

Which means:

  • To hook your prospects’ attention
  • Make them fall in love with your company
  • Get them excited to book a demo with you…

They must feel like they’re watching a movie.

Introducing...

EXPLAINER MOVIES™

The next evolution of business video that explains your products and services through captivating “mini-movies” to maximize engagement, differentiate your brand, and make prospects excited to do business with you

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What Are Explainer Movies™?

Explainer Movies™ (like explainer videos) are short videos that explain your products and services.

But unlike explainer videos:

They do the explaining through a “mini-movie” that makes prospects feel more engaged, excited, and entertained.

As a result, prospects watch them for longer, remember you over competitors, and get more excited about what you can do for them.

Explainer Videos Vs. Explainer Movies™

Explainer Videos:

EXPLAINER MOVIES™:

“We tried explainer videos and nothing really happened. 

But the Explainer Movieblew up on Twitter!

Dylan Coady, Marketing Lead, Yield Yak

Dylan Coady Light (1)-min (1)

While Explainer Videos Are Failing To Convert, Explainer Movies™ Are Helping Companies Get Results Like:

Beyond Copy: 200% increase in sales page conversions

Tridiuum: 166% increase in website conversions

Tridiuum Results-2-2

Data Onion: Generated $38,400 in qualified leads in just 40 Days (with only $500 ad budget)

Screenshot 2023-08-09 at 07.45.27

Kasada: 230,000 views (and counting) On YouTube

Yield Yak: Blew Up On Twitter and – quite literally – had people begging to "take their money"

PayByCar: Explainer Movie™ featured in "Top 3 Best Features" on Behance (largest graphic design site in the world)

Kasada: 95% engagement rate with YouTube ads (compared to platform average of 9%)

Screenshot 2023-03-02 at 15.41.12-2

GP Sewer Cam: Closed A 1-Year Contract

GP Sewer Cam - $350K deal with our video

Cyrano.AI: Aquired 20,000 New Users In Their First 60 Days

Cyrano AI - 20,000 users in 2 months-2

Curogram: Raised $1.8million In Funding After Pitching To Investors With Their Explainer Movie™

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“We tried explainer videos in the past but people didn’t even watch them. But your Explainer Movie is making a big difference in our outbound efforts”

Simon Furlong, CEO, Geode Finance

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"We've noticed a reduced effort in selling"

Screenshot 2023-08-07 at 11.22.44 (1) (1) (1)
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"Our cost to acquire a customer suddenly went down"

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"This finally gave me a way to explain my framework"

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"Users are staying longer and engaging beyond the metrics we were expecting!"

Screenshot 2023-08-07 at 11.55.15 (1)-min
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"They were curious, flexible, creative, and showed us there were no limits"

Screenshot 2023-08-07 at 12.09.01
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What Other Bold Clients Are Saying About Their Explainer Movies™

Amy Fox
Amy Fox
CEO, LearningQ
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"The team consistently added value to our project with their suggestions and thoughtful, creative approach. The visual elements that appeal to the engagement for a learner completely delivered, and Instinct Animations provided exceptional and captivating engagement for our end user from start to finish."
Linda Chung
Linda Chung
Co-Founder, Aiberry
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"I had met with several other companies before talking with Stephen and Kyle at Instinct Animations. I knew right away that they would do the best job. They had great energy, creative ideas, and really listened that first call to understand what we were looking for, and I loved how structured the process was."
Mark Robohm
Mark Robohm
Founder, Juicy Orange
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"The client's customers were delighted with Instinct Animations' professional work. They lead a responsive and hardworking process to ensure solid project management. The team also praised their honesty and commitment to meet their needs throughout the engagement."
Audrey Sutherland
Audrey Sutherland
Communications Manager, EnrollmentRX
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"Unlike other companies we've worked with, Instinct Animations made us feel so confident throughout the process and was there to guide us through everything. I was shocked at how quickly they were able to get this project done!"
Natasha Drisdelle
Natasha Drisdelle
CEO, Nomi
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"The team at Instinct Animation were excellent listeners and asked thoughtful and insightful questions which helped us fast-track the product development. The entire team was helpful and considerate and it was clear that they valued each point of communication."
Devin Van Sant
Devin Van Sant
Business Development, Quake Global
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"Generally speaking, working with Instinct Animations was a very good experience. They were awesome to work with, as well as extremely professional, communicative, and intelligent. They brought smart ideas to the table and delivered very creative and original work."
Anna Khomenko
Anna Khomenko
Head of Marketing, CookingPal
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"This is the second time we worked with Instinct. They are a great team, they listed to our feedback and implement it adding a creative spin to it. One thing to mention is that the team resides all over the world, so working from HK, it gave us an advantage as the animators were 12 hours behind, so we were able to gather feedback just in time for the team to wake up and get the ball rolling on the edits."
Charles Egen
Charles Egen
CIO, LearningQ
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"With this new content users are staying on longer and engaging beyond the metrics we were expecting. Thanks to the level of the storytelling in the videos we’ve received a Lighthouse Accessibility Score of 100, and feedback from the board has been resoundingly positive. I really do appreciate the time and work Instinct Animations put into what would be dry topics and making them more engaging.”
Hudson Golino
Hudson Golino
Assistant Professor, University of Virginia
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"We investigated people's vulnerability to mis/disinformation using several scales, in which 50% of the sample were exposed to the intervention videos. The studies show that the 50% that watched the animations achieved the highest average recall score when compared against other formats, i.e. the videos worked best in improving people's capacity to detect misinformation."
Andrew Barlos
Andrew Barlos
Director of Marketing, Workterra
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"We wanted to create educational videos around our complex process. With Instinct Animations, we couldn’t have asked for a more engaged project management experience. They stuck to their timelines and kept us engaged. The follow-ups were frequent, so we knew exactly where we stood. I wish we had more projects to work with them."
Hanna Steplewska
Hanna Steplewska
President & Chief Operating Officer, Cognitive Space
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"Instinct Animations offered us a very complete service and thought of everything. They made great suggestions and helped us think about things we wouldn’t have come up with if we’d tried to do this on our own. What we liked the most about Instinct Animations was their willingness to learn."
Michael DeFrang
Michael DeFrang
Director of Marketing, Newcastle Limited
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"Kyle and Laura were great at communicating with us and providing us with updates along the way. We appreciate their attentiveness and flexibility, and the turnaround times are also very fast. the team animated the video and delivered it well before our deadline. We are very happy with the final product!"

“Our Explainer Movie has over 230,000 views on YouTube and a 95% engagement rate!”

Kasada IO

Intrigued To Know More?

Complete the form below and we'll tell you:

  • The investment required
  • How long it’ll take
  • What your very own Explainer Movie™ could look like

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